AI product · SaaS

Bloqio Builder

An AI website builder where a business goal becomes a structured, editable page. AI proposes, the person decides — from idea to publish, with no black box.

Contribution: Founder and product builder. I defined the concept, strategy, UX, block architecture, AI behavior, and technical direction.
Focus: React 19 · TypeScript · Vite

AI website builder

01 / The challenge

Understand the business before designing the solution.

Building a website still asks many people to understand templates, components, and design decisions before they can express what their business actually needs.

Reduce that complexity without turning AI into a black box or taking control of structure, content, and publishing away from the user.

02 / The approach

A clear direction for product, experience, and operations.

01
Combine conversation, preview, and direct editing in one workflow.
02
Turn requests into typed, validated, grouped, and reversible actions.
03
Design mobile-first from onboarding through publish preparation.

03 / What I delivered

From product judgment to a solution the team can use.

JSON-schema editor, modular sections, and contextual inspector.
Blob, an AI assistant for copy, structure, and controlled changes.
Frontend, backend, authentication, administration, and account flows.

04 / The product

The experience in context.

01 / 07Mobile editor with the cover preview and save and update actions.

02 / 07Trust section with metrics inside the preview and floating builder controls.

03 / 07Your page blocks panel: add, reorder, and control visibility.

04 / 07Blob scores the page 92/100 with completed goals and actionable pending items.

05 / 07Blob guidance settings: copy tone, how many ideas, and permission to add sections.

06 / 07Blob suggests the social-share image in chat and how to upload it to reach 100%.

07 / 07Services block editor with content fields and reorderable items.

05 / Outcome

What the project put in place.

A full-stack application connecting assisted creation, visual editing, and change control.
A complete journey from an initial goal to a page prepared for publishing.

Principles applied