Shopify concept · Storefront

Casa Tecalli — Shopify OS 2.0

A Shopify OS 2.0 theme for a premium brand, designed around flexible merchandising, discovery, and mobile purchase.

Contribution
Concept, theme architecture, storefront design, and implementation in Liquid, CSS, and JavaScript.
Focus
Shopify Online Store 2.0 · Liquid · JSON templates
Shopify OS 2.0Casa Tecalli

01 / The challenge

Understand the business before designing the solution.

Casa Tecalli explores how a premium food brand can translate narrative, catalog, and confidence signals into a native Shopify architecture.

Create an editable commerce experience that works through the Theme Editor and keeps a clear path from catalog to cart.

02 / The approach

A clear direction for product, experience, and operations.

  1. 01

    Keep every commercial block configurable in Shopify.

  2. 02

    Use native data for product, variants, availability, and cart.

  3. 03

    Design navigation, media, and purchase for keyboard, touch, and reduced motion.

03 / What I delivered

From product judgment to a solution the team can use.

  • Online Store 2.0 theme with JSON templates and configurable sections.
  • Home, collection, search, PDP, cart, system pages, and gift card.
  • Product gallery, hotspots, countdown, and purchase flows.

05 / Outcome

What the project put in place.

  • A native, modular storefront architecture.
  • A concept prepared to adapt to real Shopify content and catalog data.

Principles applied

  • Native editability.
  • Fewer dependencies.
  • Mobile purchase as the starting point.

06 / Technology

A stack selected for the solution.

  • ShopifyShopify Online Store 2.0
  • ShopifyLiquid
  • JSONJSON templates
  • CSSCSS
  • JavaScriptJavaScript

Next step

Let’s discuss Shopify themes, commercial sections, or a focused storefront improvement.

Start a conversation